Jawatan Kosong Manager - Personal Financial Services Digital Acquisition & Marketing Kuala Lumpur Hong Leong Bank

Job Informations

Job Title : Manager - Personal Financial Services Digital Acquisition & Marketing | Company : Hong Leong Bank | Location : Kuala Lumpur | Pub Date : 17 Julai 2026

Hong Leong Bank Recruitment September 2026 - Hong Leong Bank calls a new employee to fill Jawatan Kosong Manager - Personal Financial Services Digital Acquisition & Marketing, that will be placed in Kuala Lumpur. You will receive a better chance along with safer dwell later on. Signing up for this corporation makes a people able to carry out the aim simpler in supplementary to aid the current dream be realized.

To help this organization vision and mission arrives on right Hong Leong Bank is actually open on fresh placement seeing that Julai 2026. Everybody who are interested about filling up this specific vacant, make sure you take part in this kind of Jawatan Kosong Manager - Personal Financial Services Digital Acquisition & Marketing recruitment. If you will be the one that can certainly load requirements, you can try to see more information about Jawatan Kosong Manager - Personal Financial Services Digital Acquisition & Marketing below.

Hong Leong Bank Job Vacancies September 2026

Jawatan Kosong Manager - Personal Financial Services Digital Acquisition & Marketing in Kuala Lumpur

If you are looking to excel and make a difference, take a closer look at us…

Job Summary:

Driving digital product sales to grow revenue and profitability of PFS Digital business and its contribution to overall PFS division.

Key Responsibilities & Accountabilities:

1. Campaign / Initiatives Strategy & Execution:

  • Design, launch, and manage comprehensive marketing campaigns and initiatives specifically aimed at driving digital product sales for the bank's digital banking platforms (www.hlb.com.my, hlislamic.com.my & HLB Connect App & website).
  • Prepare detailed proposals and business cases, including objectives, strategies, mechanics, and budget recommendations, to secure approval for marketing campaigns and initiatives required to drive Digital User Acquisition and Engagement.
  • Collaborate effectively with diverse stakeholders in the bank in delivering effective campaigns/initiatives/ journey or process enhancement that will achieve KRA targets and contribute to overall division profitability.
  • Stakeholders include but not limited to UI/IX team, branches, Product Teams, Product Support, Development Team, Design Team, IT, and Group Marketing, Compliance, Legal, etc. to ensure seamless campaign delivery.

2. Performance Measurement & Optimization:

  • Ensure all digital journeys for existing and new services/features are accurately tagged with Adobe and/or Google Analytics.
  • Utilize analytics data to track and monitor performance, identify areas for improvement, and make data-driven decisions on enhancements or fixes required to optimize user experience, onboarding, and acquisition efforts.
  • Monitor and ensure that platform and campaign performance targets are achieved as per established Key Result Areas (KRAs).

3. Reporting

  • Work with Data Analytics team and junior team members to prepare comprehensive performance updates and reports for all marketing and acquisition activities.

4. Market Intelligence & Opportunity Identification:

  • Conduct competitor analysis and market research to gain actionable insights. This includes identifying new opportunities, deepening understanding of customer needs, and analyzing competitors' strengths and weaknesses to inform the development of winning initiatives, offers, products, and services.

Requirements:

Education/Qualification

  • Degree in Business Management, Marketing or related discipline.
  • Strong background with marketing, branding, analytical, partnership management, sales, P&L and project management is preferred.
  • Strong digital experience required.

Experience

  • Minimum 5 years’ experience in product management, marketing, digital campaign management or equivalent experience.
  • Great stakeholder management capabilities - ability to set expectations, engage with, and communicate effectively to senior stakeholders across the organization.
  • Strong understanding of digital advertising technologies and marketing attribution models
  • Great leadership and interpersonal skills to relate to people of all levels.
  • Great oral and written communication skills
  • Great organizational, IT skills, business planning skills and project management skills
  • Ability to analyze reports and communicate findings succinctly to cross-functional business partners.
  • Ability to multitask, meet deadlines and thrive in a fast-paced environment and the ability to meet the demands of the position.
  • A proven track record of developing, managing and delivering projects within agreed budget and timescale.

About Hong Leong Bank

We are a leading financial institution in Malaysia backed by a century of entrepreneurial heritage. Providing comprehensive financial services guided by a Digital-at-the-Core ethos has earned us industry recognition and accolades for our innovative approach in making banking simpler and more effortless for our customers. Our digital and physical offerings span across a vast nationwide network in Malaysia, strengthened with an expanding regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China.

We seek to strike a balance between diversity, inclusion and merit to achieve our mission of infusing diversity in thinking and skillsets into our organisation. Candidates are assessed based on merit and potential, in line with our mission to attract and recruit the best talent available. Expanding on our “Digital at the Core” ethos, we are progressively digitising the employee journey and experience to provide a strong foundation for our people to drive life-long learning, achieve their career aspirations and grow talent from within our organisation.

Realise your full potential at Hong Leong Bank by applying now.

As one of the leading companies in Malaysia, Hong Leong Bank opens variety of opportunities for employees to grow and make them as future leaders of the professional and disciplined. Hong Leong Bank also offers a dynamic work environment in order to encourage employees to give optimally, and at the same time, you are able to learn new skills and knowing through the company programs.

If You are interested to submit an application for Jawatan Kosong Manager - Personal Financial Services Digital Acquisition & Marketing Kuala Lumpur Julai 2026 by Hong Leong Bank, please prepare requirements files and documents as soon as possible. To apply by online, please click the "Apply" button below. If you still do not satisfy with a job recruitment above, you can try to read more jobs list in Kuala Lumpur region from another company below.

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